Performance Risk.
When performance is unpredictable, your finances don't have to be.

Identify.
Identify exposure
bonuses, relegation, sponsorship gaps
Structure.
Structure the financial model
Bespoke to your numbers
Transfer.
Transfer risk via insurance
Game Point Capital
Turning Performance Into Predictability
1. Why It Matters
From seasonal volatility to performance-based bonuses, the financial side of sport can swing dramatically.
We help you bridge that gap – ensuring your commercial and sporting ambitions align sustainably.
We’re built to move quicker than traditional channels, creating bespoke, flexible insurance-backed solutions that can fit almost any challenge or opportunity in sport.
2. Our Areas of Focus
We help clubs and teams manage performance-related exposure by offsetting achievement-based bonuses, protecting revenue from underperformance, and improving budget certainty through stable incentive structures.
For sponsors and partners, we create flexible, results-driven agreements that increase upside, maintain cost control, and protect performance-linked payments and activation triggers. Our insured structures also help close negotiation gaps across partnerships.
We also support agents, federations, and brands by aligning incentives through measurable, insurable reward systems that encourage success without adding risk. With direct underwriting expertise, we deliver tailored solutions quickly, even in more complex scenarios.
3. Our Solutions
Every solution we build is bespoke — priced against your specific contracts, your performance history and your exact exposure. What follows is a guide to the structures we use most frequently. If your situation does not fit neatly into any of these categories, that is not a problem. If it has a performance dimension, we can model it.
4. How It Works
Our approach is simple, compliant, and effective. We begin by understanding where performance volatility creates financial risk or opportunity within your organisation.
From there, we connect you directly with the authorised team at Game Point Capital, ensuring you engage with the specialists who manage all regulated discussions, pricing, and policies.
This streamlined process delivers transparency, speed, and full regulatory confidence. It gives your organisation access to advanced, performance-based risk tools without added complexity or delay.
5. Why Obelisk + Game Point
Built for the pace of modern sport, we combine deep knowledge of sports finance and performance dynamics with the ability to work faster and more flexibly than traditional insurance routes.
Our solutions are tailored to fit almost any performance or financial scenario. Through our partnership with a regulated intermediary, we deliver innovative, data-driven coverage backed by genuine underwriting expertise.
With proven experience linking clubs, sponsors, and capital markets, we help organisations operate confidently in an environment where results and revenues are always shifting.
Case Study — How it works in practice
The following is a hypothetical scenario based on real market pricing and structures used by Game Point Capital.
A Championship Club — Promotion Bonus Insurance
A Championship club carries £4.2m in performance-linked bonus obligations across player and coaching staff contracts. Promotion to the Premier League would trigger the full amount — at precisely the moment cash flow is under its greatest pressure.
Pre-season, Obelisk and Game Point Capital model the club’s exact exposure and structure a bonus insurance policy. The annual premium: £420,000 — representing 10% of total exposure.
The club enters the season knowing its maximum cost is fixed regardless of outcome. When promotion is secured, Game Point Capital reimburses the full £4.2m within 14 days. The club enters the Premier League with cash reserves intact and commercial relationships already structured for the step up.
Total cost of certainty: £420,000. Total liability transferred: £4.2m.
Need More Information?
For more information on how it works, including case studies and product detail, please download our Performance Risk deck.




